The Union Government is actively redesigning the PRASAD scheme (Pilgrimage Rejuvenation and Spiritual Augmentation Drive) to bolster pilgrim tourism throughout India, Union Culture Minister Gajendra Singh Shekhawat announced in the Lok Sabha on Monday. The initiative aims to elevate the tourism experience at significant pilgrimage sites across the nation.
During the Question Hour, Minister Shekhawat detailed the sanctioning of 54 projects under the scheme over the last ten years. He emphasized that the scheme was originally structured for a specific financial cycle, which is now coming to a close. Consequently, the Ministry is undertaking a comprehensive redesign to both strengthen and update the program.
Launched in the 2014–15 fiscal year, the PRASAD scheme focuses on the development and beautification of major pilgrimage sites across various Indian states. This initiative not only aims at making these locations more attractive to tourists but also prioritizes their cultural significance and accessibility.
The cornerstone of the PRASAD scheme relies on proposals submitted by individual state governments, which contribute to its implementation. The scheme primarily targets three key objectives:
- Enhancing tourist infrastructure to accommodate increasing footfalls,
- Improving facilities and accessibility for pilgrims and visitors,
- Providing a better overall experience for those undertaking spiritual journeys.
As the government reshapes the PRASAD scheme, it anticipates modernization of pilgrimage destinations and their integration into a larger tourism ecosystem. This effort represents a significant step forward in promoting sustainable tourism while keeping in mind the cultural ethos of India.
Expert opinions suggest that this redesign reflects the government’s commitment to improving the tourism sector, which significantly contributes to the Indian economy. Speaking on the matter, a tourism expert noted that enhancing infrastructure at pilgrimage sites could lead to increased visitor numbers, boosting local economies and creating jobs.
Government officials reiterated that the PRASAD scheme aims to intertwine spirituality with tourism, appealing to both devotees and casual visitors. Through better infrastructure, improved facilities, and enhanced experiences, the government hopes to attract international tourists and domestic pilgrims alike.
With increasing awareness about the potential of pilgrimage tourism, stakeholders await the outcomes of this redesign. The government’s initiative indicates a strategic move to position India as a prime pilgrim tourism destination in the global landscape.


